Trade Marketing Manager | Casablanca

Description du poste

About the Company We operate in the dynamic FMCG sector. To strengthen our commercial and marketing teams, we’re looking for a Trade Marketing Manager who will turn our brand strategies into standout execution at the point of purchase. Your mission Develop and implement activation plans for our existing ranges and new launches across traditional and modern trade. You will: • Design and roll out promotions, tastings, in-store visibility and POS materials • Build retailer loyalty programmes that drive rotation and sell-out • Manage trade marketing budgets, field execution and return on investment • Analyse sell-out and promo performance to continuously improve plans • Brief and steer external agencies, and ensure quality of execution on the ground Who you’ll work with Sales, Channel Managers, field sales teams, Brand Managers, Finance. You’ll be the link between brand strategy and what shoppers actually see in store. Your profile • At least 5 years of experience in trade marketing, ideally in FMCG • Strong understanding of both traditional and modern trade • Proven track record managing budgets and measuring ROI • Analytical mindset, comfortable with data and promo performance tools • Strong cross-functional collaboration and influencing skills • Hands-on, field-oriented, and able to manage several projects at once • Fluent in [French / Arabic / English] • Bachelor’s/Master’s degree in Marketing, Business or equivalent Why join us • A role with real impact on brand visibility and commercial results • A collaborative, fast-moving environment Looking for your next challenge? Submit your resume now.